Sure Petcare launches SureFeed Microchip Pet Feeder Connect
Sure Petcare's July 22, 2019 announcement introduced the connected feeder with registered-microchip or RFID Collar Tag access, food monitoring through a Hub and app, 1 g portion guidance and storage for up to 32 pet identities.
Why it matters: The launch established separate identity-access and connected-monitoring layers, so buyers should check the pet's access method and the Hub/app dependency as two decisions.